Case Study

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Snow Dog 2022

Iceland is known for its exotic views and picturesque landscapes, driving one of the most flourishing tourist markets in the world. Snow Dogs’ full service dog sledding adventure through the northern plains is a once in a lifetime opportunity. Despite the unbelievable experience, this hidden gem struggled to generate a sustainable flow of clients . For Snow Dogs, the world class experience was clearly not the issue, rather, the dilemma traced back to content marketing.

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Viking Rafting - 2022

River rafting is a very popular tourist attraction around the world. Viking Rafting, an Iceland company, offers a truly unique experience rafting down the East Glacial River! Anup, co-owner, mentioned justifying to tourists the high price point is a considerable issue.Frequently, tourists do not grasp the expenses associated with a luxury tour experience.